The Specx
An eyewear store where most orders happen over WhatsApp.

01 At a glance
- Client
- The Specx
- Industry
- Retail · eyewear
- Type of work
- Online store with WhatsApp ordering
- Platform
- WordPress · WooCommerce
02 The project
From brief to live site.
The brief
The Specx does most of its business through WhatsApp chat, not a normal checkout. The store had to work that way too.
What we did
- Built a WooCommerce store for the range
- Built a custom tool that takes customers to WhatsApp to order
- Kept the store itself simple
Built around how they sell
Many small businesses close their sales in chat. Here the website shows the range and starts that conversation.
03 More work
A few more from the sketchbook.
Want something like this?
Tell us about your business and we will send a quote that fits.



